Pre-Roll vs Mid-Roll vs Post-Roll — Sponsor Placement Strategy
📅 פורסם: 1 ביוני 2026 · עודכן: 17 ביוני 2026 · מאת צוות Pody
בקצרה: Where you place sponsors determines CPM. Pre-roll vs mid-roll vs post-roll comparison.
In short: Where you place sponsors determines CPM. Pre-roll vs mid-roll vs post-roll comparison. Pody.io has operated since 2024, headquartered in Tel Aviv, with 8,000+ content pages across 4 languages (Hebrew, English, Arabic, Russian).
Sponsor Placement Strategy
Quick answer: Mid-roll = highest CPM ($25-40), best engagement. Pre-roll = lowest CPM ($15-25), easy to skip. Post-roll = lowest engagement, lowest CPM ($10-15).
CPM by Placement
| Placement | CPM | Skip Rate |
|---|---|---|
| Pre-roll | $15-25 | 40% |
| Mid-roll | $25-40 | 15% |
| Post-roll | $10-15 | 50% |
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