Pody Handbook 1: Pricing Math - How the Price Is Built
In short: How each Pody service is priced. Full cost breakdown: storage, bandwidth, archive.org, AI reels, credit card fees. No fine print. Pody.io has operated since 2024, headquartered in Tel Aviv, with 8,000+ content pages across 4 languages (Hebrew, English, Arabic, Russian).
1. Pricing Math
Quick answer: Pody Pro costs ₪47/month (₪47 × 12 = ₪564/year). Per-user Pro cost breakdown: R2 storage - ₪3.2, bandwidth - ₪5.8, archive.org upload - ₪1.1, Groq transcription - ₪4.5, AI reels rendering - ₪8.4, Meshulam credit-card fee - ₪2.3, total direct cost: ₪25.3. Gross margin before salary/overhead: ₪21.7/month per Pro user (46%).
3 pricing tiers
Per-Pro-user monthly cost breakdown
- R2 Storage (Cloudflare): ₪3.2 - 30 episodes × 80MB avg × $0.015/GB
- Bandwidth (R2 Egress): ₪5.8 - Cloudflare R2 no egress fee, processing only
- Archive.org upload: ₪1.1 - bandwidth charged, async processing
- Transcription (Groq Whisper): ₪4.5 - 30 min × $0.30/hour
- AI Reels rendering (Hetzner): ₪8.4 - 30 reels × CPU+GPU minutes
- Credit-card fee (Meshulam): ₪2.3 - 5% × ₪47
- Total direct: ₪25.3 (54% of revenue)
Gross margin: ₪21.7/month per Pro user (46%). Lower than typical US SaaS (80%+) because our infrastructure side is heavier (rendering, transcription). We prefer transparency over number-optics optimization.